Case Studies - Nivea
In 2010, EL International was approached to produce a 6 sheet campaign for Nivea to make their existing artwork come to life. As you can see our creative team did a great job of animating their artwork to enhance the brand and is one of the most effective 6 sheet animations ever produced.
Not only was it extremely bright, but also it showed why EL international leads the way in electroluminescence as the Whites are perfectly White and there are no visible joining lines. This campaign also highlights how intricate lines can be singled out and illuminated, which would be almost impossible with any other lighting technology.